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Marketing Coordinator

Company: LEER Group
Location: Elkhart
Posted on: September 17, 2022

Job Description:

Overall Responsibilities:At Leer Group, we are searching for a highly qualified marketing coordinator to provide hands-on assistance for a wide range of marketing strategies, tactics, and initiatives that execute our strategic marketing plan. This individual will contribute to existing marketing programs, while assisting with the development of new initiatives. The ideal candidate will have prior experience with a wide range of marketing functions, including communications, advertising, trade show and special event planning, photoshoots, budgeting/purchase requisitions, and reporting. The marketing coordinator must be a highly organized multitasker able to handle many diverse projects at once and meet tight deadlines.RESPONSIBILITIES:

  • Assist and collaborate in the development and implementation of the company's brand strategy initiatives.
  • Ensure all marketing efforts serve to achieve immediate and long-term business goals, identifying and executing improvements for processes, content, and lead generation
  • Plan and coordinate photo and video sessions for the company
  • Prepare marketing activity reports and metrics for measuring program success, including the creation of the corrective action process.
  • Plan and manage meetings, events, conferences, and trade shows by identifying, assembling, and coordinating requirements, establishing contacts, developing schedules and assignments, and coordinating mailing lists
  • Maintain a directory and inventory of sales support literature, ensuring all resources are current and accurate.
  • Manage brand apparel and promotional materials including inventory levels
  • Work with internal and external to team to coordinate and manage point of purchase material inventories
  • Manage company-manufactured products for marketing purposes, including products for brand ambassadors and influencers
  • Manage purchase requisitions and budget tracking
  • Collaborate with team members to generate creative ideas to support growth and the company's goals.Characteristics and skills:
    • Intermediate level proficiency in Salesforce.com, SEO/SEM, and Google Analytics required.
    • Excellent writing and communication skills
    • Proficiency in full Microsoft Office suite, especially with Excel and PowerPoint
    • Strong attention to detail. Aptitude for learning website platform administration.
    • Excellent problem solving, decision making and organizational skills.
    • Ability to interact productively with all levels of company management and all product lines.
    • Ability to prioritize and multi-task.
    • Ability to handle confidential information with discretion and tact.
    • Flexibility and adaptability to accommodating new task, and process.
    • Capable of working independently and/or part of a group, as required.
    • Excellent oral and written communication skills.
    • Must be able to function in a fast-paced environment.Educational and other requirements:
      • Bachelor's Degree in marketing, advertising, business, or communications
      • 1-3 years of experience in a marketing or sales department; or equivalent combination of education and experience.
      • Domestic travel 10% - International 5%

Keywords: LEER Group, Elkhart , Marketing Coordinator, Advertising , Elkhart, Indiana

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